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By The Apto Team on May 16, 2019

Ready to create a presentation-ready property website in seconds?

No entering the address and relevant details over and over again, no messing with formatting, no wondering if you missed something.BUSH BUSINESS FURNITURE Pro Panels Hi - Low Connector Kit Just a beautiful website created straight from your CRM, autopopulated with the details there, and complete with lead capture form for prospects to register interest.TrippNT 50692 Polyethylene Angled Triple Safety Shelves, 12-Inch Width x 16-Inch Height x 9-Inch Depth, White

Modern Industrial Wood and Metal Counter Stool - Natural Wood Finish -Bar Stools Height 17.7 25.6 29.5 Send the URL directly to your top contacts or post it on listing sites. Either way, every inquiry you receive is captured and centralized within Apto for easy follow-up.

Watch the video to see how it works

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By Kim Howard on May 14, 2019

stark building-320x180According to the latest "DNA of #CRE" survey, 50% of CRE marketers use videos or 3D tours for property marketing.

Video marketing is only going to increase in popularity in the coming years. According to a report from HubSpot Research, more than 50% of consumers want to see videos from brands—more than any other type of content. ZJ-Chair Folding Chair - Home Office Chair Lunch Break Chair Back Lazy Couch - Multi-color Optional (Size 67X55X110cm) && (color Summer)And for commercial real estate, it just makes sense! What better way to show off a property than a video tour?

Whether you’re creating videos and tours in-house or outsourcing to third-party companies, savvy commercial real estate marketers need to be aware of the latest trends—and the best tools and companies available to create professional-looking videos.Breakfast Kitchen Counter Bar Stools, Iron Barstools High Stools Kitchen Pub Bar Designer Stool, Industrial Style with Footrest & Back Stool Seat Height 29.5'' That’s why we put together a list of the top companies who provide video content and drone or 3D tours to the commercial real estate industry, as well as some tools you could use yourself to make high-quality videos.

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By The Apto Team on May 9, 2019

teamworkEveryone manages someone.Stool and Kitchen Chair Ascending Stool Step Stool Folding Stool Beech Creative Ladder Home Kitchen Folding Stool Simple Creative Climbing Stool Multi-Function Portable Ladder

Maybe your commercial real estate brokerage team includes you and one admin to support you. Maybe you manage one other broker, or 10. Or perhaps you’re an independent contractor and it’s really just you! Even then, you’re managing yourself and your work and output every day.IBaste 8PCS Baby Playpen PE Safe Non-Toxic Activity Play Center Yard Kids Playpen Home Indoor Outdoor Room Fun Girls Boy As they say in commercial real estate, you eat what you kill, so you have to make sure you’re managing yourself as best you can.

Whatever size your team, instilling accountability can be difficult. Here are three tips to make it easier by structuring accountability into your processes.Thick Tatami Mattress Foldable Household Mat-5 Size Optional G (color 2, Size 90x200cm)

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By Kim Howard on May 7, 2019

NAIOP ICON conference-2Last year, we compiled a list of the top commercial real estate conferences for brokers to attend in 2019.

While they’re specific to commercial real estate professionals, the agenda and sessions at most of these are focused on broad topics that almost all brokers would find useful: macro economy updates, demographic trends, technology best practices, etc.Wood Wall Table Wall Mounted Drop-Leaf Table Folding Kitchen Dining Table Computer Desk (color White)

But there are also several great smaller conferences coming up this year that are geared towards specific commercial real estate specialties.FORWIN US Stool- Stool 4-Legged American bluee Wood Frame Fashion Stool shoes Stool Sofa Stool Small Leather Pier Home Bench 35 X 35 X 38 cm Stool (color Dark Coffee color) A lot of brokers specialize in a particular property type or other niche, and if you’re one of them, you’ll want to check out some of these conferences below, covering industrial, multifamily, healthcare, or retail/office/mixed-use real estate.

Topics: Industry News
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By The Apto Team on May 2, 2019

emails-marketing-320x180Whether you call it an email “blast” or a “push” or a “send,” an email sent to hundreds or thousands of people at once can still be an effective commercial real estate marketing strategy.Dressing Stool, Square Solid Wood Makeup Vanity Stool Chair Modern Dining Table Seat Adult Small Bench (color Walnut)

It cannot and should not replace one-on-one connections and conversations, but there are still times when a mass email can come in handy. Regatta Oval in Veined OnyxMaybe you send a monthly newsletter with market news and trends to your network of contacts, or perhaps you want to get the word out on a new listing (after you’ve already called your top contacts and likely buyers, of course).End Tables Black Living Room Side Table Couch Sofa Iron Bedroom Bedside for Bathroom Small Spaces Office Outdoor Indoor Decor Furniture

Mass email may seem like an old-school strategy, but it’s still around for a reason. Here are a few tips to up your game and write emails that people actually want to read.

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By The Apto Team on Apr 30, 2019

watch_by_computer-720230-editedIt’s Tuesday morning, and you have a call block for prospecting on your calendar.WENZHE Upholstered Fabric Headboard Bedside Cushion Pads Cover Bed Wedges Backrest Waist Pad Cloth Art Stripe Soft Case Bed Cover Bedroom Sofa Multifunction Home Big Back, There Is Headboard No Headboard, 3 colors, 9 Sizes Optional ( color 3 , Size

You put Outlook on one screen and Excel on the other. You pull up a browser with your CRE data provider of choice, as well as LinkedIn, Twitter, Facebook, and Google—all on individual tabs. Wood Clothes Tree Floor Type Simple Hat And Coat Stand Assemble177cm ( color White )Then you scan your contacts to figure out a strategy, filtering in Excel to define your target group. Dolphin Round Floor Cover Nautical Inspirations in Dolphins with Rising Sun and Swirled Ocean Waves Door mat Indoors Bathroom Mats Non Slip (67 Diameter) Teal Pale YellowFinally, you pick up your phone and call the first contact in your spreadsheet.

Sound familiar? No wonder Extra Large Baby Playpen for Toddlers, Safety Anti-Collision Play on The Go Fence, Portable Square Play Center Yard, 130×130×65cm (Size Green). It can take a lot of time each day to get fully prepared and make connections.

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By Flash Furniture Walnut Bentwood Adjustable Height Bar Stool with Black Vinyl Seat and Cutout Back on Apr 23, 2019

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brokers-suits-coffee-320x240You, the commercial real estate broker, live and breathe your market. Helping businesses find space to lease or buy is what you do and what you know so well.

As for the people running those businesses, they have other things on their minds! Solid Wood Waterproof Side Table, Round Sofa Table Bedroom Night Table Creativity Coffee Table Modern Simple Telephone Table Storage Rack-CWhile some might have a bit of familiarity with the market, many of them don’t have the faintest clue as to how to find the right space for them.

So while you’re aggressively calling to win their business, keep in mind that they’re probably pretty stressed about the thought of the move. HQLCX Handrail Bathroom Safety Armrest Barrier Free Handrail Carrier,BConsidering rent may consume up to 20% of company revenues, depending on the industry, and that the devil is in the lease details, it's important they make the right decisions. That starts with selecting the right broker for their needs.

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By The Apto Team on Apr 18, 2019

For many brokers, creating marketing materials for a property is a frustrating ordeal.

Even if you have the technology in place to create websites and brochures, you’re often entering details over and over, Leatherette + Sponge Cushion Lifting Bar Chairs 360 ° Swivel Chair Round Chair Surface Simple European Electroplating Round Chassis High Stool Household Barstool (color 8, Size Chassis 41cm)wondering if you missed something, or fiddling with the formatting. Then once the site is out there, you’re left sifting through unqualified leads.

And what about those off-market deals that you know you can sell, but don’t necessarily have the budget for materials that can help showcase the property?Kids 6-Panel Playpen Portable Washable Play Center Fence with Carry Case, Breathable Mesh for Babies Toddler, Indoor and Outdoor Play (color Pink)

You don’t have time or resources for all that. You need a professional website that’s easy to create, that’s built from the system you already have in place, with a centralized hub to organize and follow up with the leads that you reach out to or that come in on their own.Bar Stool Bar Chair, Footrest Counter Height Iron Frame, Light High Stool, Breakfast Kitchen Counter Chair, Indoor Outdoor Support 330lbs

Well, we’ve got good news. We just launched Apto Property Sites, our latest product feature designed to help you work your deals more efficiently.

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