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By The Apto Team on May 16, 2019

Ready to create a presentation-ready property website in seconds?

No entering the address and relevant details over and over again, no messing with formatting, no wondering if you missed something.Nordic Dressing Table Makeup Mirror Bathroom Mirror Round Wall Mirror Decoration Makeup Mirror Dressing Mirror,bluee,54CM Just a beautiful website created straight from your CRM, autopopulated with the details there, and complete with lead capture form for prospects to register interest.Tatami Floor mat, Double Mattress Dorm futon Mattress Topper Quilted Foldable Cushion mats Non-Slip Bed Predection pad-E 90x200cm(35x79inch)

Vintiquewise Distressed Washed Wood Cabinet Chest with Drawer and Basket BinSend the URL directly to your top contacts or post it on listing sites. Either way, every inquiry you receive is captured and centralized within Apto for easy follow-up.

Watch the video to see how it works

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By Kim Howard on May 14, 2019

stark building-320x180According to the latest "DNA of #CRE" survey, 50% of CRE marketers use videos or 3D tours for property marketing.

Video marketing is only going to increase in popularity in the coming years. According to a report from HubSpot Research, more than 50% of consumers want to see videos from brands—more than any other type of content. Meubles House Set of Four (4) Pink Eames Style Side Chair Natural Wood Legs Kids ChairAnd for commercial real estate, it just makes sense! What better way to show off a property than a video tour?

Whether you’re creating videos and tours in-house or outsourcing to third-party companies, savvy commercial real estate marketers need to be aware of the latest trends—and the best tools and companies available to create professional-looking videos.Leatherette + Sponge Cushion Lifting Bar Chairs 360 ° Swivel Chair Round Chair Surface Simple European Electroplating Round Chassis High Stool Household Barstool (color 8, Size Chassis 41cm) That’s why we put together a list of the top companies who provide video content and drone or 3D tours to the commercial real estate industry, as well as some tools you could use yourself to make high-quality videos.

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By The Apto Team on May 9, 2019

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Maybe your commercial real estate brokerage team includes you and one admin to support you. Maybe you manage one other broker, or 10. Or perhaps you’re an independent contractor and it’s really just you! Even then, you’re managing yourself and your work and output every day.Mookie Play Table with 31 Unico Bricks As they say in commercial real estate, you eat what you kill, so you have to make sure you’re managing yourself as best you can.

Whatever size your team, instilling accountability can be difficult. Here are three tips to make it easier by structuring accountability into your processes.Modern Minimalist Style Solid Wood Leather Stool, Living Room Study Bedroom Stool, Four-foot Stool, Practical Stool, Computer Chair, Conference Stools, Dining Chairs, Tables And Chairs, Footstools, Sh

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By Kim Howard on May 7, 2019

NAIOP ICON conference-2Last year, we compiled a list of the top commercial real estate conferences for brokers to attend in 2019.

While they’re specific to commercial real estate professionals, the agenda and sessions at most of these are focused on broad topics that almost all brokers would find useful: macro economy updates, demographic trends, technology best practices, etc.Sdvh Wall Mirrors for Living Room Rectangle, Dressing Mirror Bathroom Mirror Washstand Mirror Decorative Mirror for Bedroom Hallway (Size 41 56cm)

But there are also several great smaller conferences coming up this year that are geared towards specific commercial real estate specialties.CSQ Oval Creative Mirror, Living Room Bedroom Bathroom Restaurant Multifunction Makeup Mirror 55 66CM Makeup and Mirror (color A) A lot of brokers specialize in a particular property type or other niche, and if you’re one of them, you’ll want to check out some of these conferences below, covering industrial, multifamily, healthcare, or retail/office/mixed-use real estate.

Topics: Industry News
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By The Apto Team on May 2, 2019

emails-marketing-320x180Whether you call it an email “blast” or a “push” or a “send,” an email sent to hundreds or thousands of people at once can still be an effective commercial real estate marketing strategy.Stool Solid Wood Cloth Wood color Walnut color Square Footstool 37 37 46cm High Stool Bar Stool (color A-4)

It cannot and should not replace one-on-one connections and conversations, but there are still times when a mass email can come in handy. JHEY Nordic Style Simple Fashion bar Stool Casual Cafe Front Desk Stool (color White)Maybe you send a monthly newsletter with market news and trends to your network of contacts, or perhaps you want to get the word out on a new listing (after you’ve already called your top contacts and likely buyers, of course).White Solid Wood Plant Stand, Foldable 3 Tier Indoor Tiered Flower Stand, Vintage Balcony Living Room Plant Shelf

Mass email may seem like an old-school strategy, but it’s still around for a reason. Here are a few tips to up your game and write emails that people actually want to read.

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By The Apto Team on Apr 30, 2019

watch_by_computer-720230-editedIt’s Tuesday morning, and you have a call block for prospecting on your calendar.Tvilum 8019149ak Hamilton 4 Drawer Mobile Cabinet, White Oak Structure

You put Outlook on one screen and Excel on the other. You pull up a browser with your CRE data provider of choice, as well as LinkedIn, Twitter, Facebook, and Google—all on individual tabs. LXLIGHTS Headboard Bedside Cushion Backrest Waist Pad Bed Wedge Sofa Pillows, Creative Fashion Leather Material, Easy to Install (color bluee, Size 90 60 10cm)Then you scan your contacts to figure out a strategy, filtering in Excel to define your target group. DYR Magazine Rack Magazine Rack Newspaper and Magazine Rack for Bathroom, Office, Entrance, BlackFinally, you pick up your phone and call the first contact in your spreadsheet.

Sound familiar? No wonder Entryway Coat Rack Coat Rack Home Bedroom Modern Minimalist Hanger Creative Multi-Functional Bamboo. It can take a lot of time each day to get fully prepared and make connections.

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By Seat Cushion Siamese Cushion Waist Cushion Office Dining Chair Thicken Chair Cushion Student Four Seasons Available Non Slip Dinging Chair Pad on Apr 23, 2019

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brokers-suits-coffee-320x240You, the commercial real estate broker, live and breathe your market. Helping businesses find space to lease or buy is what you do and what you know so well.

As for the people running those businesses, they have other things on their minds! Umbrella Stand Plastic,Small Umbrella Holder for Long Short Umbrella Rack Space Saving Organizer Suitable for Indoor Outdoor Hallway Car etc,BlackWhile some might have a bit of familiarity with the market, many of them don’t have the faintest clue as to how to find the right space for them.

So while you’re aggressively calling to win their business, keep in mind that they’re probably pretty stressed about the thought of the move. QIANGDA Grid Bookshelf Bookcase Free Combination shoes Rack Commodity Shelf Storage Rack, 4 colors Optional (color Woodcolor with Door, Size 40x38.8x30.5cm)Considering rent may consume up to 20% of company revenues, depending on the industry, and that the devil is in the lease details, it's important they make the right decisions. That starts with selecting the right broker for their needs.

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By The Apto Team on Apr 18, 2019

For many brokers, creating marketing materials for a property is a frustrating ordeal.

Even if you have the technology in place to create websites and brochures, you’re often entering details over and over, Sofa Bed Furniture Folding Sofa Bed Living Room Lazy Lounge Chair Bed Floor Gaming Chair Adjustable Sleeping Modern Sofa Bed,Fruitgreenwondering if you missed something, or fiddling with the formatting. Then once the site is out there, you’re left sifting through unqualified leads.

And what about those off-market deals that you know you can sell, but don’t necessarily have the budget for materials that can help showcase the property?Nexera 363812 Headboard, Truffle, Twin

You don’t have time or resources for all that. You need a professional website that’s easy to create, that’s built from the system you already have in place, with a centralized hub to organize and follow up with the leads that you reach out to or that come in on their own.Stool Footstool shoes Bench Sofa Stool Change shoes Bench Wooden Stool Square Stool Solid Wood Creative Home Living Room Sofa Multi-Function Stool (color Yellow, Size Large)

Well, we’ve got good news. We just launched Apto Property Sites, our latest product feature designed to help you work your deals more efficiently.

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