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By The Apto Team on May 16, 2019

Ready to create a presentation-ready property website in seconds?

No entering the address and relevant details over and over again, no messing with formatting, no wondering if you missed something.PENGFEI Wall-Mounted Computer Desk Foldable Corner Desk L Type Against The Wall Table, 3 colors, 3 Sizes (color Deep Walnut, Size 80x60x40CM) Just a beautiful website created straight from your CRM, autopopulated with the details there, and complete with lead capture form for prospects to register interest.Mount TV Wall Mount fit 26-32 TVs up to 100 lbs Universal TV Stand Base Tabletop TV Stand Flat Screen Tvs Vizio Sumsung Sony Tvs Xbox One

Interior Door mat Bathroom mat Slip Owl Large Flower Eyed Owls Pattern Better Positive Perspective Hope Modern Illustration W59 xL94Send the URL directly to your top contacts or post it on listing sites. Either way, every inquiry you receive is captured and centralized within Apto for easy follow-up.

Watch the video to see how it works

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By Kim Howard on May 14, 2019

stark building-320x180According to the latest "DNA of #CRE" survey, 50% of CRE marketers use videos or 3D tours for property marketing.

Video marketing is only going to increase in popularity in the coming years. According to a report from HubSpot Research, more than 50% of consumers want to see videos from brands—more than any other type of content. QIDI Bar Chair High Stool Solid Wood Front Desk Household redatable Retro Multiple Styles Multi-color Optional (color Red, Size Original Wood Frame)And for commercial real estate, it just makes sense! What better way to show off a property than a video tour?

Whether you’re creating videos and tours in-house or outsourcing to third-party companies, savvy commercial real estate marketers need to be aware of the latest trends—and the best tools and companies available to create professional-looking videos.ALUS- bar Chair Retro bar high Chair European Style Tall bar Stool Modern Simple bar Chair Backrest Stool (color Brown) That’s why we put together a list of the top companies who provide video content and drone or 3D tours to the commercial real estate industry, as well as some tools you could use yourself to make high-quality videos.

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By The Apto Team on May 9, 2019

teamworkEveryone manages someone.End Table, Round Coffee Table Living Room Sofa Side Table Multi-Function Coffee Table Corner (Size C)

Maybe your commercial real estate brokerage team includes you and one admin to support you. Maybe you manage one other broker, or 10. Or perhaps you’re an independent contractor and it’s really just you! Even then, you’re managing yourself and your work and output every day.Wall Mirror, Bathroom Wall Mounted Square Mirror Bedroom Mirror Makeup Vanity Mirror Porch Half-Length Wall Mirror Bathroom Finishing Makeup Hanging Mirror (color Wood color, Size 43 74cm) As they say in commercial real estate, you eat what you kill, so you have to make sure you’re managing yourself as best you can.

Whatever size your team, instilling accountability can be difficult. Here are three tips to make it easier by structuring accountability into your processes.LJFYXZ Dining Chairs Kitchen Chair Modern Simplicity Arc backrest Sponge pad Solid Wood Frame Strong Carrying Capacity Indoor 6 colors 39x43x84cm (color orange)

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By Kim Howard on May 7, 2019

NAIOP ICON conference-2Last year, we compiled a list of the top commercial real estate conferences for brokers to attend in 2019.

While they’re specific to commercial real estate professionals, the agenda and sessions at most of these are focused on broad topics that almost all brokers would find useful: macro economy updates, demographic trends, technology best practices, etc.Folding Camping Chair,Compact Portable Ultralight Backpacking Chairs in a Carry Bag for Hiker,Camping,Beach,Fishing,Picnic

But there are also several great smaller conferences coming up this year that are geared towards specific commercial real estate specialties.Change shoes Bench, Solid Wood Simple shoes Bench, Hall Stool, Sitting shoes Bench (3 Sizes) (Size 40 30 43cm) A lot of brokers specialize in a particular property type or other niche, and if you’re one of them, you’ll want to check out some of these conferences below, covering industrial, multifamily, healthcare, or retail/office/mixed-use real estate.

Topics: Industry News
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TA-94-SCH 21-Inch x 26-Inch Arched Top Mirror, Satin Chrome Brass Allied nskdug802-Furniture

By The Apto Team on May 2, 2019

emails-marketing-320x180Whether you call it an email “blast” or a “push” or a “send,” an email sent to hundreds or thousands of people at once can still be an effective commercial real estate marketing strategy.XRXY Side Table, Solid Wood Reinforce Small Square Stool, Household Table Stool, Stable Bedside Table, Bench, Nested Table, for Bedroom Living Room 4 colors, 3 Sizes

It cannot and should not replace one-on-one connections and conversations, but there are still times when a mass email can come in handy. SUNHAI Computer Chair Home Office Chair Modern Simple Conference Chair Staff Swivel Chair Bow Chair Mahjong Lift Chair (color Dark Brown)Maybe you send a monthly newsletter with market news and trends to your network of contacts, or perhaps you want to get the word out on a new listing (after you’ve already called your top contacts and likely buyers, of course).Portable Folding Camping Chair-Lightweight,Compact,Comfortable,Breathable Beach Travel Mesh

Mass email may seem like an old-school strategy, but it’s still around for a reason. Here are a few tips to up your game and write emails that people actually want to read.

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By The Apto Team on Apr 30, 2019

watch_by_computer-720230-editedIt’s Tuesday morning, and you have a call block for prospecting on your calendar.Ashley Furniture Signature Design - Roelsen Console Sofa Table gold Finish

You put Outlook on one screen and Excel on the other. You pull up a browser with your CRE data provider of choice, as well as LinkedIn, Twitter, Facebook, and Google—all on individual tabs. Nwn Wall Mounted Coat Rack with 6 Hooks, Beech Wood Coat Stand with Umbrella Stand for Entryway 60x8.2cmThen you scan your contacts to figure out a strategy, filtering in Excel to define your target group. JZX Chair- Bar Stool Solid Wood + Iron Retro Fashion Strong and Durable Family Bar Cafe Practical ChairFinally, you pick up your phone and call the first contact in your spreadsheet.

Sound familiar? No wonder Carpet mat,Cartoon Decor Collection,Charismatic Alpacas with Different Hairs Animal Fiction Comic Artwork,Brown Grey 71 x 81.5 Floor Mat Entrance Doormat. It can take a lot of time each day to get fully prepared and make connections.

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TA-94-SCH 21-Inch x 26-Inch Arched Top Mirror, Satin Chrome Brass Allied nskdug802-Furniture

By PENGFEI Floating Shelf Wall-Mounted Table Laptop Stand Desk Foldable Kitchen Storage Shelf Desk Big Desktop, 8 Sizes (color Wood color, Size 60x40cm) on Apr 23, 2019

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brokers-suits-coffee-320x240You, the commercial real estate broker, live and breathe your market. Helping businesses find space to lease or buy is what you do and what you know so well.

As for the people running those businesses, they have other things on their minds! Iron Umbrella Stand Home Hotel Lobby Floor Umbrella Storage Rack (55 25 25cm) (color B)While some might have a bit of familiarity with the market, many of them don’t have the faintest clue as to how to find the right space for them.

So while you’re aggressively calling to win their business, keep in mind that they’re probably pretty stressed about the thought of the move. ZfgG Solid Wood Coat Rack Stand with Disc 6 Hooks Free Standing Clothes Hat Jacket Stand Tree Holder Hanger Rack,172 Cm 67.7 in (color C)Considering rent may consume up to 20% of company revenues, depending on the industry, and that the devil is in the lease details, it's important they make the right decisions. That starts with selecting the right broker for their needs.

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By The Apto Team on Apr 18, 2019

For many brokers, creating marketing materials for a property is a frustrating ordeal.

Even if you have the technology in place to create websites and brochures, you’re often entering details over and over, Universal Expert 1-Piece Universal Expert Robust Bentwood and Powder Coated Steel storage stool,wondering if you missed something, or fiddling with the formatting. Then once the site is out there, you’re left sifting through unqualified leads.

And what about those off-market deals that you know you can sell, but don’t necessarily have the budget for materials that can help showcase the property?OvalAndRoundMirrors Oval Beveled Mirror in a Somerset style Black Silver frame with 17x21 outside dimensions

You don’t have time or resources for all that. You need a professional website that’s easy to create, that’s built from the system you already have in place, with a centralized hub to organize and follow up with the leads that you reach out to or that come in on their own.Solid Wood Carved European Sofa Stool Cloth Square Creative Pattern Bench Living Room Bedroom Study Sitting Pier,F

Well, we’ve got good news. We just launched Apto Property Sites, our latest product feature designed to help you work your deals more efficiently.

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TA-94-SCH 21-Inch x 26-Inch Arched Top Mirror, Satin Chrome Brass Allied nskdug802-Furniture

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