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By The Apto Team on May 16, 2019

Ready to create a presentation-ready property website in seconds?

No entering the address and relevant details over and over again, no messing with formatting, no wondering if you missed something.DNSJB Bookshelf Creative Table Desktop Shelves Simple Bamboo Shelves Small Office Storage Rack Just a beautiful website created straight from your CRM, autopopulated with the details there, and complete with lead capture form for prospects to register interest.Retro Multi-Functional Wall-Mounted Iron Pipe Wrought-Iron Hanger Living Room Bedroom Fashion Wall Hanger Personality Industrial Wind Pipe Clothing Display Stand (Size 3080cm)

3 Ft LED Lighted Liquor Bottle Shelves Display Rail long -Commercial Bar Club Decor.Send the URL directly to your top contacts or post it on listing sites. Either way, every inquiry you receive is captured and centralized within Apto for easy follow-up.

Watch the video to see how it works

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By Kim Howard on May 14, 2019

stark building-320x180According to the latest "DNA of #CRE" survey, 50% of CRE marketers use videos or 3D tours for property marketing.

Video marketing is only going to increase in popularity in the coming years. According to a report from HubSpot Research, more than 50% of consumers want to see videos from brands—more than any other type of content. Chair Nordic Simple Modern Coffee Chair Casual Designer Dining Chair Office Computer Chair Personalized Study Room Discussion Chair (color Pink)And for commercial real estate, it just makes sense! What better way to show off a property than a video tour?

Whether you’re creating videos and tours in-house or outsourcing to third-party companies, savvy commercial real estate marketers need to be aware of the latest trends—and the best tools and companies available to create professional-looking videos.ROLL FILE 12 SLOTS Drafting, Engineering, Art (General Catalog) That’s why we put together a list of the top companies who provide video content and drone or 3D tours to the commercial real estate industry, as well as some tools you could use yourself to make high-quality videos.

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By The Apto Team on May 9, 2019

teamworkEveryone manages someone.ZXW Coat Rack- Modern Minimalist Creative Solid Wood Coat Rack, Living Room Bedroom Fashion Combination Hanger Coat Rack (color Wood color, Size W40xH176cm)

Maybe your commercial real estate brokerage team includes you and one admin to support you. Maybe you manage one other broker, or 10. Or perhaps you’re an independent contractor and it’s really just you! Even then, you’re managing yourself and your work and output every day.Stool Solid Wood Modified Sitting Position Student Anti-Humpback Chair Computer Chair Function Chair Yoga Chair Durable and Safe to use (color 4) As they say in commercial real estate, you eat what you kill, so you have to make sure you’re managing yourself as best you can.

Whatever size your team, instilling accountability can be difficult. Here are three tips to make it easier by structuring accountability into your processes.Office Chair Retro Iron Art Modern Lazy Chair Chat Stool Artificial Leather No Armrest (color Brown)

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By Kim Howard on May 7, 2019

NAIOP ICON conference-2Last year, we compiled a list of the top commercial real estate conferences for brokers to attend in 2019.

While they’re specific to commercial real estate professionals, the agenda and sessions at most of these are focused on broad topics that almost all brokers would find useful: macro economy updates, demographic trends, technology best practices, etc.Front Desk Chairs Office Chair Barstool 360 Degree redatable Bar Chair with Adjustable Height High Stool SGS Safety Gas Rod (color 2)

But there are also several great smaller conferences coming up this year that are geared towards specific commercial real estate specialties.Kitzen High Stool Retro Kitchen stools with Natural Wood Legs Bar Stools Cotton and PU Cushion Seat Breakfast Bar Degrees Swivel designheight for Kitchen Counter Bar A lot of brokers specialize in a particular property type or other niche, and if you’re one of them, you’ll want to check out some of these conferences below, covering industrial, multifamily, healthcare, or retail/office/mixed-use real estate.

Topics: Industry News
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By The Apto Team on May 2, 2019

emails-marketing-320x180Whether you call it an email “blast” or a “push” or a “send,” an email sent to hundreds or thousands of people at once can still be an effective commercial real estate marketing strategy.ZHILIAN Single Chair Lunch Break Chair Office Folding Chair Folding Bed Folding Nap Chair Beach Chair 178x65x80cm Carrying Capacity 200kg (color Cyan)

It cannot and should not replace one-on-one connections and conversations, but there are still times when a mass email can come in handy. Living Room Furniture Ladder Wood Home Multi-Function Folding Ladder Three-Step Ladder Chair Ladder Stool Indoor Ascending Ladder Wooden Ladder Rack Guitars Parts & AccessoriesMaybe you send a monthly newsletter with market news and trends to your network of contacts, or perhaps you want to get the word out on a new listing (after you’ve already called your top contacts and likely buyers, of course).ALUS- Modern Simplicity Retro Folding Chair Backrest Cafe Chair Lounge Chair (color Green)

Mass email may seem like an old-school strategy, but it’s still around for a reason. Here are a few tips to up your game and write emails that people actually want to read.

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By The Apto Team on Apr 30, 2019

watch_by_computer-720230-editedIt’s Tuesday morning, and you have a call block for prospecting on your calendar.ChenDz Cute Stool Solid Wood shoes Bench Fashion shoes Stool Creative Square Stool Fabric Stool Stool Sofa Stool Coffee Table Bench Home Stool

You put Outlook on one screen and Excel on the other. You pull up a browser with your CRE data provider of choice, as well as LinkedIn, Twitter, Facebook, and Google—all on individual tabs. White Bar Stool Lift and redating Chair Bar Chair with Backrest and Footrest Cash Register Stool Reception High Stools with Leatherette Exterior Shaped Moon Bay 15 inch Standard ChassisThen you scan your contacts to figure out a strategy, filtering in Excel to define your target group. XITER Solid Wood 3 Step Ladder Stool Multifunction Folding Stepladder for Kitchen Library Office Ladder (color Black)Finally, you pick up your phone and call the first contact in your spreadsheet.

Sound familiar? No wonder Bedroom Mattress Tatami mat Bed pad Coral Velvet Fabric fold-Able Anti-Skidding 4.0cm Thick [Individual] [Double] for livingroom Student Dormitory Tents-A 120x200cm(47x79inch). It can take a lot of time each day to get fully prepared and make connections.

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By JZX Lazy Table- Embedded Computer Desk MDF Study Table White Maple color Matt Desktop Black Walnut Paint Desktop Pink White Convenient and Practical 80 40Cm Height Adjustable Save Space on Apr 23, 2019

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brokers-suits-coffee-320x240You, the commercial real estate broker, live and breathe your market. Helping businesses find space to lease or buy is what you do and what you know so well.

As for the people running those businesses, they have other things on their minds! Bar Stool, Simple Modern Wrought Iron Bar Chair redating Lift high Stool Cashier Chair, Size 35 42 6080cm.While some might have a bit of familiarity with the market, many of them don’t have the faintest clue as to how to find the right space for them.

So while you’re aggressively calling to win their business, keep in mind that they’re probably pretty stressed about the thought of the move. Dall Bar Stool PU Exterior Adjustable Gas Lift Chrome Plated Footrest Base Counter Home (color White)Considering rent may consume up to 20% of company revenues, depending on the industry, and that the devil is in the lease details, it's important they make the right decisions. That starts with selecting the right broker for their needs.

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By The Apto Team on Apr 18, 2019

For many brokers, creating marketing materials for a property is a frustrating ordeal.

Even if you have the technology in place to create websites and brochures, you’re often entering details over and over, Bar Stools Upholstered Backrest Dining Chairs with golden Legs Bracket for Kitchen Pub Counter Breakfast Barstools (Black)wondering if you missed something, or fiddling with the formatting. Then once the site is out there, you’re left sifting through unqualified leads.

And what about those off-market deals that you know you can sell, but don’t necessarily have the budget for materials that can help showcase the property?Printed Thicken Crystal Velvet Tatami Floor Mattress, Non-Slip Foldable Futon Mattresses Dormitory Hotel Bed Mattress - 150x200 cm (59x78 Inch),Pink,90x200cm

You don’t have time or resources for all that. You need a professional website that’s easy to create, that’s built from the system you already have in place, with a centralized hub to organize and follow up with the leads that you reach out to or that come in on their own.Dall Bar Chair Solid Wood High Stool Kitchen Breakfast Stool Lounge Chair PU Cushion Sitting Height 71cm (color Yellow, Size Wood color)

Well, we’ve got good news. We just launched Apto Property Sites, our latest product feature designed to help you work your deals more efficiently.

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